The Only Way to Live in this Era

The Only Way to Live in this Digital World 
Welcome to the digital world, where we can all have our dream digital lives through various social media!  We are in a world where we can have 1000+ friends, express our thoughts, and virtually erase space and time between human beings due to the ability of instant communication!
We now have the opportunity to brand ourselves; after all, we choose what we tweet, what pictures we post, what e-mails we send, etc.  We all have the ability to forge our identity to our liking!
…don’t we?

Ironically, we don’t have the ability to FORGE our identity to our liking.
The picture of this post is indicative of what kind of world we live in – social media have seemingly transformed into the digital equivalent of the “all-seeing eye”.
We CAN’T dare to live in states of illusion and fake profiles, distort one’s self and lie.  With the digital all-seeing eye, we cannot fool ourselves into thinking that we can fool other people.
The digital all-seeing eye is composed of REAL people yearning for REAL interaction, wanting to experience REALITY.  The reality of human beings.  The reality of establishing relationships. 
The thing is, social media DOES NOT enable us to FORGE our identity; rather, it is a medium by which the world can appreciate our TRUE, AUTHENTIC selves.  
The digital world facilitates our quest to show the world how authentically unique we are.  Any attempts to fool others are futile.  
Consider a hypothetical business or corporation wanting to project an image of social responsiveness and high standard of ethics.  We visit its hypothetical web site, read its pledge to CSR, still read further on its attempts to make the world a better place.
For a time, as innately trusting and good-natured human beings, we trust what we see.
Then, scandals can happen – in its full sensational glory.
What if this hypothetical business, behind the scenes, treats its employees like slaves, like dirt?  What if an employee somehow manages to showcase the truth, post it on Facebook and make it go viral?
Down goes the “image” the hypothetical corporation is trying to convey.  Social media is like a railway for the bullet train of authentic stories – it spreads things fast, making stops at every corner of the world, then speeds up in its lightning fast glory.
As we reach the end of this post, all I want to convey is that we cannot afford to live the lie in front of a digital all-seing eye.  In traditional business jargon, it is not even cost-efficient nor cost-effective – the effort of lying to the world cannot simply be done.  And if somehow a lie does slip, the digital all-seeing eye is always watching.
It’s hard to be consistent if we are not authentic.  Actually, the only way to consistently live a projected image is if the latter is REAL and AUTHENTIC.
For non-believers in the omnipresence of a Higher God, at least believe in the “demi-omnipresence” of a digital all-seeing eye.
People will always be watching.
People will always yearn for the real thing. 
We have no other choice.  With a digital all-seeing eye and God’s omnipresence watching all over us, the only way to live in this era is be yourself – without lies, without deceptions, without illusions.
And the great thing about this era is this: an authentic self that is dedicated for the common good is rewarded with real, heartwarming appreciation.

100 Guerrilla Marketing Examples

The best thing about today’s marketing is the ability to formulate catchy promotional stunts that can cost very little.Here are 100 Guerilla Marketing Examples courtesy of SlideShare.

100+ Guerrilla Marketing examples

View more presentations from Martijn Arts

Strengths Based Leadership

One of the best things in being part of the DLSU Business Management Society is the opportunity to know more about strengths based leadership.  With the mentorship of Mr. Brian Quebengco, BMS officers had the chance to know how to be in positions of strength.Enter Strengths Finder 2.0 by Tom Rath.Strengths Finder 2.0 (Patch Aure)

View more documents from Patch Aure

The presentation above is the result of the Strengths Finder test I took thanks to the Strengths Finder 2.0 book.  What’s amazing is the result – it’s personalized depending on your answers in the test.  My description of my strengths differ from the textbook definition and those from my peers; thus, it gives great insights on one’s personal potentials and areas of strength.

The key insight I have learned now that I try to act based on strengths is that before, why do we keep focusing on our weaknesses and thus letting as tread the path of MOST resistance?  The beauty of acting based on strengths is it transforms you into a specialized individual that allows you to go out of your comfort zone but be confident that you are in your strength zone.  Thus, we tread the path where our strengths are put to the test and our natural gifts are honed and enhanced.

Focusing on weaknesses and eventually improving them turns people into the cliche “Jack of all trades, master of none”.  But focusing strengths and improving them transforms people into gurus, masters, and experts in their areas of strength.

In this competitive world, being average or even above average makes you a mediocre.  However, being below average in most areas but a MASTER of one domain?  The world will forgive your weakness and seemingly worship your strength.

Marketing Slideshare Compilations

This post is about marketing slides I’ve found via SlideShare.  I aim to make this post a going concern; becoming a compilation of valuable marketing/branding/social responsibility marketing slides from SlideShare.
Transform Your Marketing

View more presentations from HubSpot All-in-one Marketing Software

Siomai and Basketball

This post is dedicated to people “saved” by the sports they love.

This is dedicated to Basketball, the sport that saved my life. 🙂

-=-=-

I am a basketball player.  I was, I am, and I will be… forever.

No, I am not the athletic freak.  Nor am I the star player.  In fact, the win we had tonight was played in a halfcourt streetball game.  By all means, the first line in this post should not establish a perception in your mind that I am a great basketball player.

But instead, let the first line of this post communicate to you that I am a PASSIONATE basketball player.

Basketball saved my life.

Yes, I looked like this.  Well, almost

Read more

Siomai and Basketball

This post is dedicated to people “saved” by the sports they love.

This is dedicated to Basketball, the sport that saved my life. 🙂

-=-=-

I am a basketball player.  I was, I am, and I will be… forever.

No, I am not the athletic freak.  Nor am I the star player.  In fact, the win we had tonight was played in a halfcourt streetball game.  By all means, the first line in this post should not establish a perception in your mind that I am a great basketball player.

But instead, let the first line of this post communicate to you that I am a PASSIONATE basketball player.

Basketball saved my life.

Yes, I looked like this.  Well, almost

Imagine, I was OBESE (not overweight, but O-B-E-S-E) when I was in grades 3-6 in elementary.  My dad wanted me to take up any sport just to get me active.  He tried bikes, trolleys, Filipino games, name any sport.  Even taekwondo.  (I quit taekwondo because when I was very young, I sparred with an older kid.  He did a roundhouse kick and poof, blood all over my face and uniform.)

But of all the sports, basketball found its way to my “likes”.  It gave me an excuse to stop overeating scrumptious Pinoy viands and cease playing RPG games via Playstation1.

Slam Dunk the anime happened.  NBA Los Angeles Lakers 2000-2002 three-peat happened.  Most importantly, grade school basketball intramurals and grade school varsity team happened.

I know I was accepted in the team because I was BIG – horizontally and vertically.  But thank God for the opportunity!

The obese boy did the drills, persistently.  Before I realized, passion and perseverance was being taught to me by the orange spheroid.

It was hard.  I can’t keep up with my thinner and more conditioned teammates.  Playing in the whole court drained me so much – I hate suicides and planting rice drills.  There are many times when I felt like puking due to sheer stress and fatigue.

But damn all the pain!  I can manage – with the adrenaline, the passion, the perseverance, the drive to learn the sport for the sake of loving… the drive to be better and perhaps change the way I perceive the confidence-draining obesity!

Fast forward to high school, the trainings became much more difficult.  More suicides.  More footwork drills.  More conditioning.  100 laps and you’re not allowed to walk.  Defensive position and laterals.  Changing paces of speed fast enough coinciding with the whistles of the coach.

More puking.  I felt it – I was always trying to exceed my limit.  I tried hard not to cheat the drills.  And for the perseverance, I was rewarded.

My obese body gradually transforming to a more fit physique.  Not commercial model-esque, but to me it was perfect.  The fats, the big  tummy, the monsters that devour my confidence and my health – they were beginning to be hit by the bouncing orange spheroid of hope.

I felt alive.  Now I can manage to study the sport and be confident that perhaps my body can do the maneuvers more fluidly – without looking a trying hard big snowman on the court.

I began to idolize the footwork moves of Kobe Bryant and Hakeem Olajuwon.  The big man finesse of Dirk Nowitzki.  I began to dream to be somehow a good basketball player.  But I know my niche as a basketball player.

The scrappy, effort-full, role player.

I tried to master the basics – layups, bank shots, pivot footworks, post moves, etc.  But my true niche as a basketball player, given I’m in the peak condition, is to “die for the ball”.

Grab the loose ball.  Get the rebound.  Challenge shots.  Make clutch shots.  Do what the team needs.  Ultimately, win the game without tarnishing the honor of the sport – the same sport who saved my life.

Basketball taught me how passion can change the tide of any game, including the game of life.

Basketball taught me how to persevere for the ultimate goal.

Basketball taught me what honor meant.

Basketball taught me that championships are not given; they are earned.

Basketball taught me to know your role in the team, and do it well.  There are times that you will not be in the limelight, but in the end, the final score is a greater reward more than the highlights.

This is why I’d “die” for the ball while playing in a serious game.  Basketball saved my life, and it’s only fitting that my playing style reciprocated the favor.

I am a basketball player.  I was, I am, and I will be… forever.

THE END

-=-=-

PS: Some of you will be wondering why the hell the title of the post is “Siomai and Basketball”.

Yummy siomai!

During lunch before the game, me and my family ate at an eat-all-you-can restaurant containing unlimited siomai.  I ate alot.  And I believe the reason why we won the game and I performed so well is because of the amount of siomais I ate.  They gave me the energy!

Corny story.

But really, it made me realize that I can enjoy the pleasures of eating plenty of food without getting obese – as long as I honor and play the game that saved my life.

Boom!

On Fire – My Basketball Perspective

Swish.

Bank.

Fake, up and under.

Post fadeaway.

Unstoppable.

Every serious basketball player, be it in the streets, in the amateur league, and especially the professional league, has experienced being dominant in the court. Spectators have many terms – being on fire, being in the zone, red hot, shooting streak, etc.

Read more

On Fire – My Basketball Perspective

Swish.

Bank.

Fake, up and under.

Post fadeaway.

Unstoppable.

Every serious basketball player, be it in the streets, in the amateur league, and especially the professional league, has experienced being dominant in the court. Spectators have many terms – being on fire, being in the zone, red hot, shooting streak, etc.

It is that feeling when you can do no wrong, and no one can bother you. It is that feeling when one whispers to himself, “Damn, I’m Jordan / Kobe / Olajuwon!!! !@#$ nothing can stop me!”

I wish I could always feel that emotion, and be in that state of being. It’s as if my mind and my body fuses together to amplify the focus. No distractions. No humor. Just the right moves at the right time.

Paradoxically, everything in my perspective becomes slow, including the defender’s reactions and even the movement of the ball. Yet I know these things happen real fast, given that basketball is a fast-paced sport.

Physically, my body heats up. It feels so light and it itches to move and do it blazingly fast. I don’t feel tired. I don’t feel out of breath. I feel in control.

I feel that I’m the master, and opponents are mere cones waiting to be exploited.

Being on fire, amplified with momentum, is very contagious. Teammates read each other with utmost precision; the correct pass at the most opportune moment. Nothing can stop us!

I just wish that I can always enter that zone. Perhaps that’s when practice and conditioning comes in – correct practice habits embedding muscle memory, and intense conditioning allowing the body to be at peak position.

Perhaps the reason why my basketball idols, Kobe, Olajuwon and Jordan are considered great basketball players. They can enter the zone the most frequently, and thus dominating the opposition.

Razor-sharp, laser-like focus. This is one of the best emotions that I want to feel frequently in my lifetime.

I’m on fire.

I’m Not Pine, Thank You, How About You?

For context, please visit this article: http://www.abs-cbnnews.com/nation/regions/04/10/12/felling-trees-sm-baguio-sparks-online-wrath

At what lengths should profit maximization be pursued?  Is our current model of capitalism so distorted that one must indulge into great ruthless lengths just to succeed?  Do we need to murder trees, against the will of the community, to transform it to a measly parking lot?

Read more

I’m Not Pine, Thank You, How About You?

For context, please visit this article: http://www.abs-cbnnews.com/nation/regions/04/10/12/felling-trees-sm-baguio-sparks-online-wrath

At what lengths should profit maximization be pursued?  Is our current model of capitalism so distorted that one must indulge into great ruthless lengths just to succeed?  Do we need to murder trees, against the will of the community, to transform it to a measly parking lot?

Many Philippine celebrities and non-profit organizations are raising awareness via Twitter – aiming to spread a viral message against SM’s activities by trending #SaveBaguioPineTrees.  Kudos to Filipinos attempting to instigate a mini-people power through digital means.  But this time, the enemy is not a crooked president but a business activity with very questionable ethics.

I do not consider myself as the number one protector of the environment, unlike passionate environmentalists, but I know when something is just not right.  As a business student, the actions of SM bugs me.  If I were to become a rich businessman, should I really achieve profit at all costs?  Should profit generation be the only measurement of success?  Should I murder trees, judge what happens to nature’s children at my whim?

This is sickening.  What about pledges of conducting corporate social responsibility?  What about the essence of being sincere and authentic in pursuit of  the common good?

To people who would be reading this, please do reflect on the questions I ask and act according to what your morals dictate.  Let’s help in this revolution. It’s not just about this incident of saving the pine trees in Baguio, but showing the business world that we, the consumers, are powerful.  This is to show that we do not measure success just by profits, but we also place significant value on their “social profits”.

Spread the message via your Facebook, Twitter, or whatever social media you utilize. Keep #SaveBaguioPineTrees trending.  Let us be driven by our Filipino values and make Mother Nature proud.

Let’s put social responsibility into our own hands and freaking facepalm greedy business leaders with our values-driven message.

I’m not pine, thank you, how about you?

#SaveBaguioPineTrees